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PPP Loan Forgiveness Webinar

This webinar will take place on Thursday, June 4, 2020 at 11:30 AM-12:30 PM EST, via Zoom.  Interested participants should register below. Registration

The Power of Publicity

Online Webinar

Lea Byrd is a highly regarded publicist who has led and participated in successful media campaigns in film, music, fashion, sports, lifestyle and politics. In 2000, Lea launched her own consultancy with media projects including John Singleton’s Baby Boy, the late August Wilson’s play King Hedley II, and the film G by independent film producer Andrew Lauren.  Her clientele includes luxury brands such as POLISH Nail Emporium and Pieces, a fashion boutique co-owned by Latisha and Colin Daring. As for politics, Lea served as Press Secretary for Assemblyman Roger Green in Brooklyn’s 57th District.  She has launched media campaigns for Jini Thornton, Envision Business Management Group, entertainer David Banner’s 2014 Gatorade World Cup commercial, Black&Sexy.TV (an online network studio), Nefertite Nguvu’s film entitled In The Morning, and Broadway diva N’Kenge of Motown: The Musical.  
Lea also worked closely with C3S NYC Coalition of Community Charter Schools, building brand awareness and media relations for the organization.    Lea consistently partners with April Silver, President and Founder of Akila Worksongs, Inc., on various projects. These have included the Brooklyn Museum’s exhibition: The Rise of Sneaker Culture, the 44th Annual International African Art Festival, Craig Harris’ God’s Trombones, a musical theatre production at Mt. Olive Baptist Church, and Columbia University’s Institute for Research in African American Studies Black Girl Movement Conference (April 2016).  She and April are currently collaborating on marketing and communications for the 15th National Black Writers Conference to be presented this fall by the Center for Black Literature at Medgar Evers College, CUNY.

Digital Marketing to Grow Your Business

Online Webinar

…Even in a Pandemic Is succeeding at digital marketing eluding you? Or, you just don’t know where to start to make an impact? We have an expert who will tell you how
to create a successful plan and execute proven tactics to take your business to the next level. REGISTER NOW Whether you are looking [...]

Email Marketing Tips and Techniques

Online Webinar

In uncertain times, it is imperative to stay in touch with your customers who want to know: How are you safely reopening? Is there virtual access to your business? New services or products? Any special offers or discounts available? Join us to learn the power of email marketing to stay engaged with existing buyers and [...]

Social Media Marketing: How to Build Your Brand

Online Webinar

Learn how to build a simple yet powerful marketing strategy for your business to keep customers, attract new business and drive sales. Coverage includes... Understanding the customer's journey. Planning a social media schedule. Optimizing your social media platforms. Managing content - Videos, blogs, newsletters, and more. Measuring and monitoring your metrics. REGISTER NOW on PASSPORT! [...]

Search Engine Marketing 101:Optimizing Your Website

Online Webinar

Continue what you now know about SEO and learn how to optimize your website with a simple plugin. Utilizing your new skills, power up google ads for increased conversions at lower costs.  Coverage includes... Revisiting your website to build a solid SEO foundation. Finding profitable keywords. Optimizing your online business listings (Google My Business, Yelp, [...]

Transform Your Website Into A Lead Generating Power Tool

Whether you are selling services or tangible products your website is the gateway to profitability. Make it work hard for your business with lead-generating content and a   strong call-to-action. Let us show you how to enhance or build web pages that clearly and effectively tell visitors what is on offer. You can register here

How to Earn Publicity to Grow Your Business

During these challenging economic times, you need to think about maintaining brand awareness   (or creating it) to sustain and grow your business.   What can you do to garner free publicity--'earned   publicity you generate with the right story, the right pitch, the right media contact. You can register here

Digital Marketing Overview: The Five Customer Behaviors You Need to Know

Online Webinar

Session 1: Digital Marketing Overview - The Five Customer Behaviors You Need to Know Whether you're B2B or B2C, the rise of customer networks has given much more power, independence, and influence to consumers. Therefore, small business owners need to change the way they think about customers' buying behaviors. We will navigate five customer behaviors [...]