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X-WR-CALDESC:Events for Women's Venture Fund
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20210728T180000
DTEND;TZID=America/New_York:20210728T190000
DTSTAMP:20260408T151251
CREATED:20210721T162414Z
LAST-MODIFIED:20210721T162414Z
UID:15754-1627495200-1627498800@womensventurefund.org
SUMMARY:How to Apply for the NY Small Business Recovery Grant (in Albanian Language)
DESCRIPTION:For Albanian entrepreneurs in New York: \nYou can still apply for the NY Small Business Recovery Grant. We are here to assist you with the submission of the application. Let’s meet and discuss how you can successfully apply for the grant. \nWe will discuss\n• Who is eligible for the grant? And who does not qualify for the assistance?\n• How can you apply for the grant (we will demonstrate the portal)?\n• What are the documents required for the grant?\n• Why should you work with the Women’s Venture Fund as you apply for the grant? \nAnd many more. \nOnce you attend our FREE webinar\, we will reach out to you in case if you need more assistance with the grant application. \nWe are here to help! \nREGISTER HERE
URL:https://womensventurefund.org/event/how-to-apply-for-the-ny-small-business-recovery-grant-in-albanian-language/
CATEGORIES:Online Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20210727T173000
DTEND;TZID=America/New_York:20210727T190000
DTSTAMP:20260408T151251
CREATED:20210712T190827Z
LAST-MODIFIED:20210712T190827Z
UID:15722-1627407000-1627412400@womensventurefund.org
SUMMARY:Digital Marketing Overview: The Five Customer Behaviors You Need to Know
DESCRIPTION:Session 1: Digital Marketing Overview – The Five Customer Behaviors You Need to Know\nWhether you’re B2B or B2C\, the rise of customer networks has given much more power\, independence\, and influence to consumers. Therefore\, small business owners need to change the way they think about customers’ buying behaviors. \nWe will navigate five customer behaviors resulting from the digital era and how to build marketing strategies to address those behaviors. At the end of the session\, you will receive a  self-assessment toolkit for evaluating your marketing strategies. This toolkit can become the basis of your one-on-one consultation in early fall. \nREGISTER HERE \n 
URL:https://womensventurefund.org/event/digital-marketing-overview-the-five-customer-behaviors-you-need-to-know/
LOCATION:Online Webinar
CATEGORIES:Online Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20210511T140000
DTEND;TZID=America/New_York:20210511T153000
DTSTAMP:20260408T151251
CREATED:20210409T172943Z
LAST-MODIFIED:20210409T173118Z
UID:15682-1620741600-1620747000@womensventurefund.org
SUMMARY:How to Earn Publicity to Grow Your Business
DESCRIPTION:During these challenging economic times\, you need to think about maintaining brand awareness   (or creating it) to sustain and grow your business.   What can you do to garner free publicity–‘earned   publicity you generate with the right story\, the right pitch\, the right media contact. You can register here
URL:https://womensventurefund.org/event/how-to-earn-publicity-to-grow-your-business/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20210413T140000
DTEND;TZID=America/New_York:20210413T150000
DTSTAMP:20260408T151251
CREATED:20210409T172320Z
LAST-MODIFIED:20210409T172808Z
UID:15679-1618322400-1618326000@womensventurefund.org
SUMMARY:Transform Your Website Into A Lead Generating Power Tool
DESCRIPTION:Whether you are selling services or tangible products your website is the gateway to profitability. Make it work hard for your business with lead-generating content and a   strong call-to-action. Let us show you how to enhance or build web pages that clearly and effectively tell visitors what is on offer. You can register here
URL:https://womensventurefund.org/event/transform-your-website-into-a-lead-generating-power-tool/
CATEGORIES:Online Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20201006T140000
DTEND;TZID=America/New_York:20201006T153000
DTSTAMP:20260408T151251
CREATED:20200908T151403Z
LAST-MODIFIED:20200918T205752Z
UID:15525-1601992800-1601998200@womensventurefund.org
SUMMARY:Search Engine Marketing 101:Optimizing Your Website
DESCRIPTION:Continue what you now know about SEO and learn how to optimize your website with a simple plugin. Utilizing your new skills\, power up google ads for increased conversions at lower costs.  \nCoverage includes… \n\nRevisiting your website to build a solid SEO foundation.\nFinding profitable keywords.\nOptimizing your online business listings (Google My Business\, Yelp\, and more.\nKeeping up with competitor intelligence.\nBuilding backlinks to improve website ranking on search engines.\nTracking and measuring SEM. \n\nREGISTER NOW on PASSPORT!\nHow to register: \nTo save time we have set up PASSPORT registrations. Simply sign up once via PASSPORT and you will be able to attend all of our Fall WEBINARS. Click here to register on  PASSPORT form.  Then\, follow details that are sent to you and jump on board for the webinars of your choice. \nOnce registered with PASSPORT\, join this webinar here.\n \n 
URL:https://womensventurefund.org/event/search-engine-marketing-101/
LOCATION:Online Webinar
CATEGORIES:Online Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20200929T140000
DTEND;TZID=America/New_York:20200929T153000
DTSTAMP:20260408T151251
CREATED:20200908T151033Z
LAST-MODIFIED:20200921T203428Z
UID:15521-1601388000-1601393400@womensventurefund.org
SUMMARY:Social Media Marketing: How to Build Your Brand
DESCRIPTION:Learn how to build a simple yet powerful marketing strategy for your business to keep customers\, attract new business and drive sales. \nCoverage includes… \n\nUnderstanding the customer’s journey.\nPlanning a social media schedule.\nOptimizing your social media platforms.\nManaging content – Videos\, blogs\, newsletters\, and more.\nMeasuring and monitoring your metrics.\n\nREGISTER NOW on PASSPORT!\nAfter registering with PASSPORT\, join the webinar here. \nHow to register: \nTo save time we have set up PASSPORT registrations. Simply sign up once via PASSPORT and you will be able to attend all of our Fall WEBINARS. Click here to register on  PASSPORT form.  Then\, follow details that are sent to you  and jump on board for the webinars of your choice. \n 
URL:https://womensventurefund.org/event/social-media-marketing/
LOCATION:Online Webinar
CATEGORIES:Online Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20200922T140000
DTEND;TZID=America/New_York:20200922T153000
DTSTAMP:20260408T151251
CREATED:20200827T201723Z
LAST-MODIFIED:20200918T205658Z
UID:15497-1600783200-1600788600@womensventurefund.org
SUMMARY:Email Marketing Tips and Techniques
DESCRIPTION:In uncertain times\, it is imperative to stay in touch with your customers who want to know: How are you safely reopening? Is there virtual access to your business? New services or products? Any special offers or discounts available? \nJoin us to learn the power of email marketing to stay engaged with existing buyers and even attract leads to nurture. During this interactive session\, we will discuss best practices for building deep customer relationships. Coverage will include… \n\nSetting goals for an email marketing strategy.\nHow to grow your contact list.\nWhat types of content to deliver: newsletters\, promotions\, alerts\, etc.\nHow to create compelling subject lines.\nThe basics of retargeting and automation.\n\nREGISTER NOW on PASSPORT!\nAfter registering with PASSPORT\, join the webinar here. \nHow to register: \nTo save time we have set up PASSPORT registrations. Simply sign up once via PASSPORT and you will be able to attend all of our Fall WEBINARS. Click here to register on  PASSPORT form.  Then\, follow details that are sent to you and jump on board for the webinars of your choice. \n  \n 
URL:https://womensventurefund.org/event/email-marketing-tips-and-techniques/
LOCATION:Online Webinar
CATEGORIES:Online Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20200728T173000
DTEND;TZID=America/New_York:20200728T190000
DTSTAMP:20260408T151251
CREATED:20200625T004111Z
LAST-MODIFIED:20200721T165843Z
UID:15456-1595957400-1595962800@womensventurefund.org
SUMMARY:Digital Marketing to Grow Your Business
DESCRIPTION:…Even in a Pandemic\nIs succeeding at digital marketing eluding you? Or\, you just don’t know where to start to make an impact? We have an expert who will tell you how
to create a successful plan and execute proven tactics to take your business to the next level.\nREGISTER NOW \nWhether you are looking for increased brand recognition\, new leads or more purchases from existing customers\, you’ll walk away from this training knowing how to: \n\nSet an effective strategy and achievable goals.\nIdentify your key customer groups.\nManage the leading social media platforms.\nAdd value for customers with content marketing: Newsletters\, blogs\, videos\, and more.\nEnsure marketing is mobile compatible.\nThis session covers social media marketing and how to manage it without losing your mind.\nLearn about the technology behind retargeting ads\, benefits of content marketing\, and other techniques to keep prospects engaged.\n\n  \nYour session leader is Valerie Williams-Sanchez.  

Valerie\, Communications Officer at Columbia University Medical Center\, is also the principal consultant at Valorena Online LLC offering strategic marketing communications solution for small businesses. She is a 20-year veteran of integrated marcom planning and execution. Valerie is a certified Project Management Professional (PMP) and is currently a doctoral student in literacy at St. John’s University. She is a graduate of the University of California at Berkeley and Columbia University. \n 
URL:https://womensventurefund.org/event/digital-marketing-to-grow-your-business/
LOCATION:Online Webinar
CATEGORIES:Online Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20200714T120000
DTEND;TZID=America/New_York:20200714T133000
DTSTAMP:20260408T151251
CREATED:20200625T003627Z
LAST-MODIFIED:20200708T225313Z
UID:15450-1594728000-1594733400@womensventurefund.org
SUMMARY:The Power of Publicity
DESCRIPTION:If you want to know how to get publicity for your business at no 
 or low cost\, then this is the session for you. Join other small
 business owners to learn how to increase brand awareness to
 take your business to the next level. A communication expert will share strategies and tools to put the power of publicity to work for your enterprise. 
 
What you will cover: \n\nThe role of publicity and how it can help your business.\nDo-it-yourself PR: How to pitch to the media.\nDeveloping your list of media contacts.\nMedia targets: Shooting for the moon\, attainable reaches and low-hanging fruit.\nCreating the story vs. getting the story in the media.\nUsing social media as a powerful media platform.\nEnabling publicity through word-of-mouth marketing.\nMeasuring the impact of your PR efforts\n\nREGISTER NOW\n  \nYour leader is Lea Byrd:\nLea Byrd is a highly regarded publicist who has led and participated in successful media campaigns in film\, music\, fashion\, sports\, lifestyle and politics. In 2000\, Lea launched her own consultancy with media projects including John Singleton’s Baby Boy\, the late August Wilson’s play King Hedley II\, and the film G by independent film producer Andrew Lauren.  Her clientele includes luxury brands such as POLISH Nail Emporium and Pieces\, a fashion boutique co-owned by Latisha and Colin Daring. \nAs for politics\, Lea served as Press Secretary for Assemblyman Roger Green in Brooklyn’s 57th District.  She has launched media campaigns for Jini Thornton\, Envision Business Management Group\, entertainer David Banner’s 2014 Gatorade World Cup commercial\, Black&Sexy.TV (an online network studio)\, Nefertite Nguvu’s film entitled In The Morning\, and Broadway diva N’Kenge of Motown: The Musical. \nLea also worked closely with C3S NYC Coalition of Community Charter Schools\, building brand awareness and media relations for the organization. \nLea consistently partners with April Silver\, President and Founder of Akila Worksongs\, Inc.\, on various projects. These have included the Brooklyn Museum’s exhibition: The Rise of Sneaker Culture\, the 44th Annual International African Art Festival\, Craig Harris’ God’s Trombones\, a musical theatre production at Mt. Olive Baptist Church\, and Columbia University’s Institute for Research in African American Studies Black Girl Movement Conference (April 2016).  She and April are currently collaborating on marketing and communications for the 15th National Black Writers Conference to be presented this fall by the Center for Black Literature at Medgar Evers College\, CUNY.
URL:https://womensventurefund.org/event/the-power-of-publicity/
LOCATION:Online Webinar
CATEGORIES:Online Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20200604T113000
DTEND;TZID=America/New_York:20200604T123000
DTSTAMP:20260408T151251
CREATED:20200601T165305Z
LAST-MODIFIED:20200602T144910Z
UID:15417-1591270200-1591273800@womensventurefund.org
SUMMARY:PPP Loan Forgiveness Webinar
DESCRIPTION:This webinar will take place on Thursday\, June 4\, 2020 at 11:30 AM-12:30 PM EST\, via Zoom.  Interested participants should register below. \nRegistration\n	First Name:		Last Name:		Company:		City:		State/Province:		Phone:		Email:		Years in business?:		Business Sector:		Business ServicesFinancial ServicesHealth & BeautyInformation/PublishingManufacturing/IndustrialOtherRetailTechnology					Submit Your Question:					* These fields are required.
URL:https://womensventurefund.org/event/ppp-loan-forgiveness-seminar/
CATEGORIES:Workshops / Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20200421T173000
DTEND;TZID=America/New_York:20200421T193000
DTSTAMP:20260408T151251
CREATED:20200214T170355Z
LAST-MODIFIED:20200214T182534Z
UID:15369-1587490200-1587497400@womensventurefund.org
SUMMARY:Proven Digital Marketing Strategies for Entrepreneurs
DESCRIPTION:Event details pending and date tentative!\nPlease check back soon\, thank you.\n  \nREGISTER HERE:\n	First Name:		Last Name:		Company:		City:		State/Province:		Phone:		Email:		Years in business?:		Business Sector:		Business ServicesFinancial ServicesHealth & BeautyInformation/PublishingManufacturing/IndustrialOtherRetailTechnology							* These fields are required.
URL:https://womensventurefund.org/event/proven-digital-marketing-strategies-for-entrepreneurs/
LOCATION:50 Broadway 29th Floor New York\, NY\, 50 Broadway\, NEW YORK\, NY\, United States
CATEGORIES:Workshops / Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20200408T120000
DTEND;TZID=America/New_York:20200408T140000
DTSTAMP:20260408T151251
CREATED:20200214T165135Z
LAST-MODIFIED:20200214T195650Z
UID:15361-1586347200-1586354400@womensventurefund.org
SUMMARY:Mastering the Art of Publicity
DESCRIPTION:REGISTER HERE:\n	First Name:		Last Name:		Company:		City:		State/Province:		Phone:		Email:		Years in business?:		Business Sector:		Business ServicesFinancial ServicesHealth & BeautyInformation/PublishingManufacturing/IndustrialOtherRetailTechnology							* These fields are required. \n\nSpeaker: Lea Byrd\nFounder\, CEO\, Lea Byrd PR\nIn 2000\, Lea launched her own consultancy with media projects including groundbreaking film maker John Singleton’s Baby Boy\, the late August Wilson’s play King Hedley II. Her clientele has been very diverse including luxury brands such as POLISH Nail Emporium and Pieces\, a fashion boutique. Lea was Press Secretary for Roger Green\, Assembyman in Brooklyn’s 57th District. She has launched media campaigns for Black & Sexy.TV and film maker Nerfertite Nguvu (In The Morning and N’Kenge of Motown: The Musical.) \n\n 
URL:https://womensventurefund.org/event/mastering-the-art-of-publicity/
LOCATION:50 Broadway 29th Floor New York\, NY\, 50 Broadway\, NEW YORK\, NY\, United States
CATEGORIES:Workshops / Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20191205T120000
DTEND;TZID=America/New_York:20191205T140000
DTSTAMP:20260408T151251
CREATED:20191030T211459Z
LAST-MODIFIED:20191108T172713Z
UID:15300-1575547200-1575554400@womensventurefund.org
SUMMARY:Winning at Sales
DESCRIPTION:We are pleased to announce this informative session facilitated by sales expert Darrell Gunter. This is a follow-up session to late October’s Setting Up a Sales Process. This new workshop will focus on becoming a more savvy salesperson who can qualify prospects by asking the pertinent questions\, overcome sales objections\, and close the sale. You’ll learn sales negotiation techniques that will raise your close rate and grow your revenue through a consistent and repeatable process. After an overview of how to delineate between ‘suspects’ and prospects\, you’ll learn details on: \n\nHow to understand individual customer needs.\nRelationship selling to up your engagement game.\nInterpreting and adapting to prospect’s speaking styles.\nHandling objections: An in-depth guide to deflecting ‘no’ responses.\nNegotiating and providing options: Getting to the win-win.\nClosing the sale.\n\nJoin us for this great learning experience where you will walk away with techniques to up your sales skills to improve revenue immediately. \nYour speaker is Darrell Gunter\, President and Founder\, Gunter Media Inc.  Darrell is one of the leading digital executives in the information industry. Over the course of his 30+ year career he has
 worked for the leaders of the electronic intellectual property industry including Xerox\, Dow Jones Financial News Services\,   
 Elsevier\, Collexis\, American Institute of Physics and Allerton Press\, Inc.
 
 Currently\, Darrell heads up his own strategic consultancy firm\, the Gunter Media Group\, Inc. \nMr. Gunter is very active in the industry 
 with membership in several leading industry associations.An Adjunct Professor at Seton Hall University\, Stillman School of Business\, Darrell also serves on many boards including the Women’s Board of Directors. His radio program “Leadership” airs 
Saturday mornings at 9:00 am on WSOU   HD 89.5 FM / WSOU.net.

 A graduate of Seton Hall University’s Stillman School of Business\, he obtained a B.S.in Business Administration\, and a MBA from the Lake Forest Graduate School of Management. \nREGISTER HERE:\n	First Name:		Last Name:		Company:		City:		State/Province:		Phone:		Email:		Years in business?:		Business Sector:		Business ServicesFinancial ServicesHealth & BeautyInformation/PublishingManufacturing/IndustrialOtherRetailTechnology							* These fields are required.
URL:https://womensventurefund.org/event/winning-at-sales-salesforce-form59/
LOCATION:50 Broadway 29th Floor New York\, NY\, 50 Broadway\, NEW YORK\, NY\, United States
CATEGORIES:Workshops / Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20191107T173000
DTEND;TZID=America/New_York:20191107T193000
DTSTAMP:20260408T151251
CREATED:20191016T160043Z
LAST-MODIFIED:20191016T175610Z
UID:15279-1573147800-1573155000@womensventurefund.org
SUMMARY:Winning at Government Contracts
DESCRIPTION:Register for this workshop by submitting your details below:\n	First Name: *		Last Name: *		Company: *		City: *		State/Province: *		Phone: *		Email: *		Years in business?: *			Business Sector (please scroll to see all options):		Business ServicesFinancial ServicesHealth & BeautyInformation/PublishingManufacturing/IndustrialOtherRetailTechnology							* These fields are required.
URL:https://womensventurefund.org/event/winning-at-government-contracts/
LOCATION:NYC Department of Small Business Services\, 1 Liberty Plaza\, New York\, NY\, 10006\, United States
CATEGORIES:Workshops / Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20191024T120000
DTEND;TZID=America/New_York:20191024T150000
DTSTAMP:20260408T151251
CREATED:20191016T155719Z
LAST-MODIFIED:20191016T171243Z
UID:15276-1571918400-1571929200@womensventurefund.org
SUMMARY:How to Create a Successful Sales Process
DESCRIPTION:First Name:		Last Name:		Company:		City:		State/Province:		Phone:		Email:		Years in business?:			Business Sector:Business ServicesFinancial ServicesHealth & BeautyInformation/PublishingManufacturing/IndustrialOtherRetailTechnology:		Business ServicesFinancial ServicesHealth & BeautyInformation/PublishingManufacturing/IndustrialOtherRetailTechnology							* These fields are required.
URL:https://womensventurefund.org/event/how-to-create-a-successful-sales-process/
LOCATION:50 Broadway 29th Floor New York\, NY\, 50 Broadway\, NEW YORK\, NY\, United States
CATEGORIES:Workshops / Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20190919T090000
DTEND;TZID=America/New_York:20190919T150000
DTSTAMP:20260408T151251
CREATED:20190411T214942Z
LAST-MODIFIED:20190411T215110Z
UID:15076-1568883600-1568905200@womensventurefund.org
SUMMARY:Greater NY Chamber of Commerce
DESCRIPTION:September 19\, 2019
\n9:00 am – 3:00 pm
\nNew York Hilton Hotel
URL:https://womensventurefund.org/event/greater-ny-chamber-of-commerce/
LOCATION:New York Hilton\, New York City\, NY\, 10036\, United States
CATEGORIES:Workshops / Events
ORGANIZER;CN="":MAILTO:swampscrapper@gmail.com
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20190627T173000
DTEND;TZID=America/New_York:20190627T193000
DTSTAMP:20260408T151251
CREATED:20190522T215422Z
LAST-MODIFIED:20190522T220206Z
UID:15207-1561656600-1561663800@womensventurefund.org
SUMMARY:MarCom: Successful Strategies for Marketing and PR
DESCRIPTION:For more details and registration\, visit the MarCom 2019 Workshop page.\nREGISTER for MarCom
URL:https://womensventurefund.org/event/marcom-successful-strategies-for-marketing-and-pr/
CATEGORIES:Workshops / Events
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20161116T180000
DTEND;TZID=America/New_York:20161116T203000
DTSTAMP:20260408T151251
CREATED:20160818T001012Z
LAST-MODIFIED:20160826T144710Z
UID:13360-1479319200-1479328200@womensventurefund.org
SUMMARY:SKINNY PROJECT MANAGEMENT FOR ENTREPRENEURS SERIES™-Simple Software for Successful Project Management
DESCRIPTION:Workshops are led by certified Project Management Professionals (PMPs)\, members of the Project Management Institute—NYC Chapter. \nExact date in mid-November to be announced shortly. Reserve your seat today! \nIn this hands-on session\, you’ll discover the basic PM software tools to put this powerful discipline to work for you immediately. After a quick review of the phases of project management\, your session leader\, a practitioner from the Project Management Institute\, will walk you through the popular—and free— software used by non-project managers. \nFrom establishing timelines\, allocating resources and tracking milestone of project execution\,\nyou’ll become an expert in applying your new PM skills to more efficiently manage and grow your business. \nRecommended: Bring your laptop to get a feel of the variety of PM tools under discussion.
URL:https://womensventurefund.org/event/simple-software-for-successful-project-management/
LOCATION:Robert Half Legal- Entrance directly across from Grand Central Station at 42nd Street.\, 125 Park Ave.\, New York\, NY\, United States
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/New_York:20161110T180000
DTEND;TZID=America/New_York:20161110T203000
DTSTAMP:20260408T151251
CREATED:20160817T121235Z
LAST-MODIFIED:20160826T145748Z
UID:13359-1478800800-1478809800@womensventurefund.org
SUMMARY:DIGITAL MARKETING FOR SMALL BUSINESS OWNERS SERIES - Demystifying Remarketing: The Essentials of Retargeting to Your Prospects
DESCRIPTION:Fall series: $20.00 per enterprise \nYou are invited to bring along a team member—your marketer\, webmaster or graphic designer. \nDemystifying Remarketing: The Essentials of Retargeting to Your Prospects | Implementing Your Remarketing Campaign on a Shoestring Budget \n  \nDemystifying Remarketing: The Essentials of Retargeting to Your Prospects\nThursday\, November 10\, 2016\n6:00 – 8:30 p.m. \nEvery major retailer and service provider knows how to find you on the internet. Discover what is behind all the ads you\, as a consumer\, are served daily as you for products and services. Then we’ll show you how to put this brilliant strategy to work in your small business to increase brand awareness and turn visitors into buyers. \nJoin us to explore the world of remarketing including: \n\nHow to enable your website for retargeting.\nThe high potential of email retargeting in turning prospects into buyers.\nThe benefits of dynamic vs. static retargeting.\nThe challenges of mobile remarketing versus laptops\, desktops and iPads.\nHow to use your CRM to follow your prime ad targets—your own customers.\nWhat’s best for you: A self-service platform or outsourcing to a vendor.\n\nYou’ll leave this workshop with the best practices for running a remarketing campaign and measuring its success.\n ^Back To Top \n[separator style_type=”single” top_margin=”10″ bottom_margin=”30″ sep_color=”#c9c9c9″ icon=”” width=”” class=”” id=””] \nImplementing Your Remarketing Campaign on a Shoestring Budget\nThursday\, December 1\, 2016\n6:00 – 8:30 p.m. \nIn the second part of this series on remarketing\, you’ll explore various platforms designed to serve digital ads. Please bring your laptop to get the most out of this hands-on workshop. Your leader\, an expert in the field\, will review the leading vendors and discuss self-service platforms vs. affordable third-party solutions.  You don’t have to be tech-savvy to be able to explore how the latest in digital advertising can boost your business. \n\n\n\nDigital Marketing for small Business Owners Fall series: $20.00 per enterprise\n[wp_eStore_add_to_cart id=7]\n\n\n\n ^Back To Top
URL:https://womensventurefund.org/event/digital-marketing-for-small-business-owners/
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20161027T180000
DTEND;TZID=America/New_York:20161027T203000
DTSTAMP:20260408T151251
CREATED:20160818T010515Z
LAST-MODIFIED:20160826T144601Z
UID:13370-1477591200-1477600200@womensventurefund.org
SUMMARY:SKINNY PROJECT MANAGEMENT FOR ENTREPRENEURS SERIES™-Agile Project Management for Small Business Owners
DESCRIPTION:Workshops are led by certified Project Management Professionals (PMPs)\, members of the Project Management Institute—NYC Chapter.  Adopting a project management mindset ensures you deliver value to your customers—the be-all and end-all of entrepreneurship. \n  \n“I constantly project manage in my business and do it well but this class helped me take it to the next level.—Petra Lewis\, Bookstar Business Ghostwriting & Development \n  \nAgile Project Management for Small Business Owners \nWhether you are launching a new product or service; building infrastructure; or planning a marketing campaign\, you can definitely benefit from basic project management. Let certified project managers\nwith a passion for entrepreneurship show you a simplified approach to planning and breaking down your projects into chunks of work that makes execution manageable and virtually flawless. \nWith an agile approach to project management you will save time\, stay on budget and successfully deliver projects and services to your clients. In this introductory class\, you’ll learn… \n\nThe why of project management—setting goals\, determining specs\, building a budget and allocating resources.\nThe basics of a project plan.\nThe importance of determining and managing stakeholder expectations (your customers\, your vendors).\nAn overview of simple project management tools.\n\nCome out to adopt a project management state-of-mind that can ensure you more successes in your\nshort- and long-term business goals. \n \nSpeaker \nAnna Thomas\, Director of Service\, Community and Academic Outreach\, Project Management Institute-NYC Chapter \nAna works with non-profits and government agencies to promote the benefits of Project Management in their operations and processes. She is a dynamic technology leader with over 20 years of global experience in managing large and small teams. Anna is skilled in grasping the big picture\, conceptualizing\, developing and implementing solutions and partnering closely with business owners and executives. She performs in a fast-paced environment and proposes a realistic project schedule by identifying critical paths\, risks and challenges.
URL:https://womensventurefund.org/event/agile-project-management-for-small-business-owners/
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20161004T180000
DTEND;TZID=America/New_York:20161004T203000
DTSTAMP:20260408T151251
CREATED:20160818T003346Z
LAST-MODIFIED:20160826T144024Z
UID:13366-1475604000-1475613000@womensventurefund.org
SUMMARY:DEVELOP A WINNING BUSINESS PLAN SERIES-Getting Started on Your Business Plan
DESCRIPTION:Three-part series: $30.00 \nGetting Started on Your Business Plan | Financial Planning for Your Business  | The Final Components of Your Business Plan\n \n  \nStart out on solid ground with a robust business plan that attracts funding and positions you as an\n entrepreneurial powerhouse. At this three-part workshop series\, you’ll learn the key components of a plan including delineating the business concept\, presenting your market research and hacking through the financials of running a small business. \n“Amazing organization. Very focused. Finally I see a simple way to create different versions of a plan to present to different people interested in my business.”—Paula Diaz Antonopoulos\, Educademy \n“Pam [the instructor] was very knowledgeable about how to create an effective business plan. I’m looking forward to the next sessions.”—Cheryl White\, Potbelly Soul Food \n[separator style_type=”single” top_margin=”10″ bottom_margin=”30″ sep_color=”#c9c9c9″ icon=”” width=”” class=”” id=””] \nGetting Started on Your Business Plan\nTuesday\, October 4\, 2016\n6:00 – 8:30 p.m. \nLearn how to choose the best structure for your business; write a compelling description of your product or service; and create a unique selling position based on your industry and market analyses.  You’ll also discover the elements of a solid marketing plan including how to create the accompanying budget.\n ^Back To Top \n[separator style_type=”single” top_margin=”10″ bottom_margin=”30″ sep_color=”#c9c9c9″ icon=”” width=”” class=”” id=””] \nFinancial Planning for Your Business\nTuesday\, November 1\, 2016\n6:00 – 8:30 p.m. \nPrepare a detailed income and cash flow statement; learn to make projections; and create a balance sheet.  Explore the importance of knowing how to calculate break-even and other ratios such as liquidity\, asset turnover and profitability. You’ll learn how to establish a reference point for ratios to make them meaningful as well as how to forecast for future profitability even without historical data.\n ^Back To Top \n[separator style_type=”single” top_margin=”10″ bottom_margin=”30″ sep_color=”#c9c9c9″ icon=”” width=”” class=”” id=””] \nThe Final Components of Your Business Plan\n Tuesday\, November 29\,  2016\n6:00 – 8:30 p.m. \nReview the documents to round out your business plan including a business risk analysis; a description of how the business will be staffed; management team profiles; operational plans (such as production and distribution and credit and collection. You’ll discuss the elements of the all-important executive summary.\n ^Back To Top \n[separator style_type=”single” top_margin=”10″ bottom_margin=”30″ sep_color=”#c9c9c9″ icon=”” width=”” class=”” id=””] \n\n\n\nDevelop a Winning Business Plan series: $30.00 per enterprise\n[wp_eStore_add_to_cart id=6]
URL:https://womensventurefund.org/event/develop-a-winning-business-plan-series/
LOCATION:Robert Half Legal- Entrance directly across from Grand Central Station at 42nd Street.\, 125 Park Ave.\, New York\, NY\, United States
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20160929T180000
DTEND;TZID=America/New_York:20160929T200000
DTSTAMP:20260408T151251
CREATED:20160818T005552Z
LAST-MODIFIED:20160823T151950Z
UID:13368-1475172000-1475179200@womensventurefund.org
SUMMARY:Hacking Your Entrepreneurial Finances
DESCRIPTION:This interactive workshop will show you how to keep your finances in shape\, allowing you to focus on growing and making more money in your business. You’ll leave with clarity on some basic business metrics; managing expenses against sales cycles; preparation of a profit and loss statement; and how to forecast revenue. \n“Great presentation by Pamela DeLuca. The engagement [with her] was enjoyable. Very practical and to the point.—Paula Diaz Antonopoulos \nYour expert instructor will also explore… \n  \n\nSeparating business and personal finances as a best practice in entrepreneurship\n\n\nBudgeting and saving with inconsistent income\nSegmenting your customer base to increase your revenue stream\n\n\nImproving your credit score by paying off debt\n\n\nTapping your invisible capital\n\nYou will walk away with tried-and-true tactics you can implement immediately as well as financial worksheets to put you in the driver’s seat in running a profitable business. \n“The instructor had great suggestions!”—Hannan Saleh\, Hanna Saleh Photography \n“Very knowledgeable instructor…a good listener. I really enjoyed the class. Can’t wait for the next one!”—Judaea Evans\, Chic de la Rock Studios
URL:https://womensventurefund.org/event/hacking-your-entrepreneurial-finances/
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BEGIN:VEVENT
DTSTART;TZID=America/New_York:20160914T180000
DTEND;TZID=America/New_York:20160914T203000
DTSTAMP:20260408T151251
CREATED:20160818T011635Z
LAST-MODIFIED:20160901T202842Z
UID:13372-1473876000-1473885000@womensventurefund.org
SUMMARY:PITCHING YOUR BUSINESS: Be Your Own Publicist
DESCRIPTION:Be Your Own Publicist: Learn How to Pitch Your Business to The Media | Practice Makes Perfect: Taking Your Pitch to the Next Level \n  \nBe Your Own Publicist: Learn How to Pitch Your Business to The Media\n \nWednesday\, September 14\, 2016                                                      REGISTER TODAY!  \n6:00 – 8:00 p.m.                                                                                  \nLaura Allen\, known as the Pitch Girl\, has closed multi-million deals for her clients with her sure-fire pitching techniques. She will tell you the secrets of crafting a killer pitch to get the media interested in you. Returning speaker and facilitator Gia Morón\, will co-leader session.  This will be Gia’s fifth workshop partnering with Women’s Venture Fund.  A 25-year veteran in the public relations industry\, Gia\, founder of GVM Communications\, consults clients on both B22B and B2C sides of the business.  She will provide tips and tactics to bring your story to the right media at the right time. \nComplete with in-class exercises\, you’ll walkaway with proven steps to market your business through effective media engagement. Check out her Blog article 5 Quick Tips for Pitching Reporters. \nPRESENTERS \n \nLaura Allen\nFounder\n15-SecondPitch.com \nLaura\, a.k.a. “The Pitch Girl” really knows how to create a great pitch. As proof\, she once closed a 5.5 million dollar deal from a cold call!  She also knows how to make a great first impression; she once sent a three-foot-tall steel pyramid to Star Wars director George Lucas as part of a client pitch. That yielded approximately 60 million dollars in revenue for her client. \nIn 2002\, Laura decided to harness the power of the pitch when she co-founded 15-SecondPitch.com\, a website dedicated to helping individuals create a better pitch that they could deliver  in just 15 seconds. Now\, as The Pitch Girl\, she helps job seekers and entrepreneurs hone their skills.Laura has been featured in ADWEEK\, TimeOut NewYork\, The Wall Street Journal\, NY Times.com and The Financial Times. She was interviewed on-air for ABC News\, NY1 News\, and the Associated Press. \n  \nGia Morón\nFounder and President\nGVM Communications\, Inc. \nGia Morón is Founder and President of GVM Communications\, Inc.\, a boutique public relations and brand development consulting firm.  Since launching her firm in 2012\, she has worked with various small businesses and non-profit organizations.  Gia’s interest in working with small businesses and charitable organizations started on Wall Street where she was a Media Relations Officer at Goldman\, Sachs & Co. for fifteen years in the Corporate Communications Department.  During her time at GS\,  Gia oversaw various business areas from Private Equity\, Urban Investment\, Investment Research and Technology to the firm’s organizational focus on Corporate Engagement\, Diversity\, Recruiting\, Human Resources and Corporate Services. \nBefore joining Goldman Sachs\, Gia was Director of Promotions and Publicity for six years at The Fremantle Corporation\, an international television distribution and production company.  Outside of her professional accomplishments\, she continuously works with a number of non-profit organizations in  Brooklyn\, NY\, where she still resides.\nREGISTER TODAY!     \n  \n ^Back to top \n[separator style_type=”single” top_margin=”10″ bottom_margin=”30″ sep_color=”#c9c9c9″ icon=”” width=”” class=”” id=””] \n  \n\n\n\n\n[wp_eStore_add_to_cart id=8]\n\n\n\n ^Back to top
URL:https://womensventurefund.org/event/pitching-your-business/
LOCATION:Robert Half Legal- Entrance directly across from Grand Central Station at 42nd Street.\, 125 Park Ave.\, New York\, NY\, United States
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